Over 30 years of industry experience and over 75 designs available in wool, plant or mixed fibres. Whether it’s a luxurious wool or plant fibre floorcovering such as sisal, jute, coir or seagrass each range has been made to the highest standards and designed to create beautiful textures, weaves and designs using the finest natural materials. Crucial Trading's priority is to remain at the forefront of creative design. Visitors to the website can design their own rug or runner using Crucial Trading’s rug builder service. Consumers can choose from the complete collection of floorcoverings and customise with borders and piping in a large selection of colours and materials. To find your nearest carpet and floorcovering retailer go online email or call.

Crucial Trading offer a choice of over 75 designs available in wool, plant or mixed fibres. Consumers can choose from the complete collection of floorcoverings and customise with borders and piping in a large selection of colours and materials to create their own bespoke rug.Using their new online Rug Builder, customers are taken through the process choosing the floorcovering, selecting the style and material for the border and finally the dimensions. The rugs can be finished with a single or double border with or without piping. An AR app is also newly available on the App Store where customers are able to see the rug in their very own room.

Over 30 years of industry experience and over 75 designs available in wool, plant or mixed fibres. Whether it’s a luxurious wool or plant fibre floorcovering such as sisal, jute, coir or seagrass each range has been made to the highest standards and designed to create beautiful textures, weaves and designs using the finest natural materials. Crucial Trading's priority is to remain at the forefront of creative design. Visitors to the website can design their own rug or runner using Crucial Trading’s rug builder service. Consumers can choose from the complete collection of floorcoverings and customise with borders and piping in a large selection of colours and materials. To find your nearest carpet and floorcovering retailer go online email or call.